Primary care is having a moment — and it’s about much more than annual checkups. In this episode, we sit down with Tim Lieb, SVP of Commercial Markets at Blue Shield of California, to explore what “advanced primary care” really means, why it matters to employers, and how better care at the front door leads to lower costs down the road.

SVEF Benefits Buzz

Beyond the Annual Checkup: How Advanced Primary Care Is Changing Employee Benefits

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00:00 / 00:16:46

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